BrightsaleBoard bored?
As unusual as it might seem for us to link to a traditional estate agent twice in a week, I couldn’t help but comment on the latest blog post from the London estate agency Chard.
It seems that Chard really don’t like “for sale signs”, which in all honesty I find quite unusual, especially for a traditional estate agent. Here at BrightSale, despite our expertise of this new fangled internet thing we really value some of the traditional marketing methods, especially for sale signs. We also think they have some evolution left in them, after-all they have remained pretty unchanged for decades. To let you into a little secret we even have some ideas in development on how to bring them into the 21st century. On the whole though, we don’t think the world is ready to say goodbye to boards just yet.
In the meantime though, what is your opinion on agency boards? Do you love them or loath them? Have your say in our poll to the right.
Tags: customer service, research
October 12th, 2008 at 8:22 am
I agree in some areas that boards can provide useful information to buyers and tenants - and there’s alot more innovation that could be incorporated into them too. In high density residential areas, where there are multiple flats within terraced buildings, boards are little more than a cheap tool for agents to show they have a “presence” in the area. This inevitably leads to a forest of boards of some streets.
Barry
http://www.chard.co.uk